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Blog / October 21, 2025

Q3 2025 Benchmark Insights: The Efficiency Era - How Powersports Service Departments Are Redefining Profitability

Powersports 2024 Q3 - 2025 Q3 service data tells a clear story, the service department has become a consistent profit engine built on efficiency, not volume. Over this 15-month period, repair orders (ROs) rose steadily, with seasonal peaks in spring and early summer. Yet, what stands out most isn’t the growth in volume, but the stability in profitability. The average repair order generated between $490 and $620, with profit per RO consistently around $310–$380, showing that dealerships are maintaining strong margins even as workload fluctuates.

Labor sales remain the backbone of service profitability, averaging nearly 60% of sales on repair orders. Efficiency metrics like hours per RO (2.5-3.0) and ROs per day (9-11) reflect a well-balanced shop operation that keeps technicians productive without overloading capacity. By managing labor rates, scheduling, and job complexity, VisionAST’s national powersports body have seen a 15.7% increase in total monthly service profit when comparing Q3 2024 to Q3 2025.

The takeaway is clear: the most successful powersports dealers aren’t just fixing more units, they’re optimizing every repair. By focusing on labor efficiency, balanced parts sales, and stable pricing discipline. Service departments are driving sustainable profitability and building a dependable foundation for long-term growth.

Want to See How Your Store Stacks Up?

Whether you’re an owner/operator, F&I agency, or performance manager, the Q3 2025 Benchmark Report is a valuable tool to track performance and drive operational excellence.

For a personalized review of how your dealership compares to national benchmarks, reach out to Kyle Reid for a demo of the PowerVision and ServiceVision platforms. These tools are designed specifically for powersports dealers on Lightspeed, offering intuitive dashboards, accurate reporting, and actionable insights that simplify decision-making at every level.

Kyle Reid
VP of Strategic Partnerships
904-315-4767
kreid@visionast.com

Posted on October 21, 2025
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